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Family Financial

3575 Henry St, Norton Shores, MI 49441
NCUA Insured4.8 (360 reviews)2 charter

Verified Information

NCUA Insured

Member-Owned

2 charter

Established in 1959

Contact this credit union directly for detailed information about membership eligibility and current rates.

Location & Directions

Address

3575 Henry St

Norton Shores, MI 49441

Service Area

This credit union is located in Norton Shores and serves members in the MI area. Currently serving 16,677 members.

Membership Info:

Contact the credit union to confirm membership eligibility requirements for your area.

Note on Membership

Credit union membership is based on a common bond. Contact this credit union directly to confirm you qualify for membership.

Financial Health

Q4 2025 · NCUA

Key indicators from NCUA regulatory filings. Tap any metric to learn what it means.

Source: NCUA Federally Insured Credit Unions list, Q4 2025.

Loan Rates

Rates sourced from NCUA call report data (Q4 2025). Contact the credit union for current rates and terms.

New Auto Loan

4.99%

Used Auto Loan

4.99%

Personal Loan

9.50%

Credit Card APR

9.50%

Important: Rates are sourced from NCUA call report filings (Q4 2025) and reflect averages reported by the credit union — not guaranteed quotes. Contact the credit union directly for current rates and terms.

Your actual rate will vary based on your credit score, loan term, and financial profile. Personal loans and credit cards tend to see the most variation.

Best Rates in MI

Lowest rates currently reported by credit unions in MI (NCUA Q4 2025).

Rates from NCUA regulatory filings. Contact credit unions directly for current rates.

Branches & Locations(4 total)

Member Reviews

4.8

360 Google reviews

Reviews sourced from Google Maps. Ratings reflect member experiences at this credit union.

View on Google Maps
Lee Longmire

Lee Longmire

3 months ago

"I’ve been banking with Family Financial Credit Union for over 5 years, and I am consistently impressed with their service. Barbara went above and beyond assisting me with my banking needs. The staff is professional, friendly, and always makes me feel valued. Highly recommend this local branch!"

Brad Wilson

Brad Wilson

8 months ago

We had a wonderful experience for our daughter who is a full time college student. Stephanie and Ashley were amazing to work with to secure a loan for our daughter on her own. They were very patient, answered all questions and showed genuine interest in our daughters "first adult" purchase. The entire process was seamless and smooth. Can't thank all the employees who made our daughter feel welcome and valued. Thank you all very much. Highly recommend this local credit union!! She loves her new car!!!

Troy Berean

Troy Berean

6 months ago

I got my first loan from Family Financial in the mid 90's, I've watched them grow into the community asset they are today. Last week I applied for a new car loan through Family Financial, the dealership itself, and 2 other LOCAL credit unions. One of those credit unions, I have also been a member for many years. WHAT AN INCREDIBLE WASTE OF TIME! I didn't need to look any further than Family Financial! The dealership had decent terms available, the 2 other credit unions were not even close. The worst part, the other LOCAL C/U, the one I've been a member at for years, they were the worst out of all of them. It wasn't the numbers, it was the person helping me. She reminded me what terrible customer service was. This is where Family Financial is just the best! I told Joey the car I wanted, where it was, and what I wanted to pay, she literally handled the rest. Im not even kidding, It was pretty cool honestly. Just a few short hours later I was contacted by the dealership to come get my car! The cherry on top, no back and forth from the dealership to the credit union, able to sign everything at the dealership. Thank you FFCU for growing, but staying small at the same time!

Rebecca Bowman

Rebecca Bowman

6 months ago

I would recommend loan service at Family Financial Credit Union to anyone and everyone. The vehicle loan process was a breeze. Stephanie worked with me throughout and answered all my questions. She communicated with me over the phone to start the loan. Then I emailed over some requested documents. She sent it on to the underwriting, and got back to me quickly. I signed the loan paperwork on an impromptu trip to FFCU. I really appreciate her flexibility of completing my loan on a moment's notice! The private seller and I completely the sale on Friday. Today I picked up the new(to me) SUV today🥳 Thank you again Stephanie, it was a pleasure working with you! 😊

Chris Hardy

Chris Hardy

6 months ago

FFCU has gotten a bunch better in the past year. I'm not sure what has changed with their management, but it's good now. Previously, I was shopping for a new bank/credit union to take my business.

Contact Tips

Best Time to Call

Weekdays 9am–4pm typically have the shortest wait times for new member inquiries.

What to Ask

  • • Current loan rates & terms
  • • Membership eligibility requirements
  • • Minimum deposit to open an account
  • • Online & mobile banking features

NCUA Insured

Your deposits are federally insured up to $250,000 per account category by the National Credit Union Administration (NCUA).