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Superior Choice

2817 Tower Avenue, Superior, WI 54880
NCUA Insured3.1 (144 reviews)2 charter

Verified Information

NCUA Insured

Member-Owned

2 charter

Established in 1932

Contact this credit union directly for detailed information about membership eligibility and current rates.

Location & Directions

Address

2817 Tower Avenue

Superior, WI 54880

Service Area

This credit union is located in Superior and serves members in the WI area. Currently serving 37,618 members.

Membership Info:

Contact the credit union to confirm membership eligibility requirements for your area.

Note on Membership

Credit union membership is based on a common bond. Contact this credit union directly to confirm you qualify for membership.

Financial Health

Q4 2025 · NCUA

Key indicators from NCUA regulatory filings. Tap any metric to learn what it means.

Source: NCUA Federally Insured Credit Unions list, Q4 2025.

Loan Rates

Rates sourced from NCUA call report data (Q4 2025). Contact the credit union for current rates and terms.

New Auto Loan

4.24%

Used Auto Loan

5.44%

Personal Loan

13.73%

Credit Card APR

17.99%

Important: Rates are sourced from NCUA call report filings (Q4 2025) and reflect averages reported by the credit union — not guaranteed quotes. Contact the credit union directly for current rates and terms.

Your actual rate will vary based on your credit score, loan term, and financial profile. Personal loans and credit cards tend to see the most variation.

Best Rates in WI

Lowest rates currently reported by credit unions in WI (NCUA Q4 2025).

Rates from NCUA regulatory filings. Contact credit unions directly for current rates.

Branches & Locations(12 total)

Member Reviews

3.1

144 Google reviews

Reviews sourced from Google Maps. Ratings reflect member experiences at this credit union.

View on Google Maps
Dave Downs

Dave Downs

4 months ago

This Bank is charging overdraft fees when I should be taken out of saving they have even denied payments that should be automatic then charge me an overdraft fee. I will be taking them to small claims court as well as reporting them to the Consumer Financial Protection Bureau (CFPB) avoid this bank at all costs they have no adults working, just kids no adult supervision I guess

Michael Smith

Michael Smith

4 months ago

Very poor service, I used to brag about how great the service was atSuperior Choice Credit union, not anymore. Everytime you call, you are put on hold then they say they will call back if you leave a message, but they dont call back until 2-3 hours later if they call at all. What the heck happen to customer service.

Bob Kangas

Bob Kangas

8 months ago

SCCU Duluth started charging $5 per month on each account without prior notice for “inactivity fee”. They say that interest transactions are not “activity”. No one there would reimburse that fee because the manager was out to lunch. This amounted to $30. Did not know this because they send a statement only every 3 months. I closed all accounts. They tried moving $1 from one account to another to show “activity” but I would have to go there and do this monthly. This is a crappy way to do business. Don’t use this bank.

Sage Sterry

Sage Sterry

6 months ago

Every time I call the team is very helpful! I missed the persons name that helped me at the start but Breanna was very helpful in answering my more detailed questions.

Robert Erno

Robert Erno

a year ago

Opened a joint account, set direct deposits, applied for a loan, nothing but problems since. She and I have outstanding credit, low debt to income, AND the bank said yes. Now they are asking for every detail of our finances or the loan will fall apart. We’ve already had earnest money taken from our joint account and paid the bank for appraisal. Also the Bank says I need to open an individual account. It has been one thing after another. We are going to need to provide all the information that we’ve given them AGAIN! This is stupid and we will leave at first possibility. Don’t bank here!

Contact Tips

Best Time to Call

Weekdays 9am–4pm typically have the shortest wait times for new member inquiries.

What to Ask

  • • Current loan rates & terms
  • • Membership eligibility requirements
  • • Minimum deposit to open an account
  • • Online & mobile banking features

NCUA Insured

Your deposits are federally insured up to $250,000 per account category by the National Credit Union Administration (NCUA).